I already knew about the controversy in cosmetics. The
business is rife with shady self-regulation, known neurotoxins and cancerous chemicals
in thousands of products, and the petroleum products that ruin our environment.
I am currently seeking alternatives for a wide variety of cleaners and soaps in
my home. But this particular brand I found was completely baffling. I happened
to find a “natural” product that has all the confusing logic and razzle dazzle
marketing of a big brand soap and even more wild claims to boot.
It began when I was looking around the internet and stumbled
on “10 ways to naturally thicken hair”. I read it for laughs really, because I
seriously doubt standing in a horse stance would make my hair nicer. This dubious
article led me to this link:
http://www.handmadesoapuk.org/the-taoist-handmade-soap-uk/
Within seconds of going onto the page I was confused. It’s
made out of… earth? Are you seriously telling me your soap is made out of dirt?
The only logical thing I could think of is that the earth is used as an
abrasive to exfoliate skin. But still- no matter how many fancy labels you tack
on at the beginning, “Rare Virgin Earth” means dirt. Besides, if it was so rare
and pure, why would I bother washing it down the drain? Quick, package this
pile of dirt we have laying around, someone will pay huge bucks for it! Oh
wait, that’s what they’re doing with this soap. £30 plus shipping is a great
margin of profit when one of your touted ingredients is free.
The second thing that really bothered me was the rest of the
‘ingredient list’. It reads, and I quote: 40 Blend of Daoist Herbs including
Daoist Salt. What the Christ nuggets is a daoist herb? Is it blessed by a
daoist or prepared a certain way, like kosher salt? It really reminds me of the
“natural flavors” that companies use as a catch all for all the unpleasant
stuff they pump into our food to make it taste right. Believe me, I like herbs.
But 1) I want to know what is in my
soap, so cough up the real list of ingredients 2) you have to define the term
Daoist if you actually want to make that a selling point, and 3) to my
knowledge herbs smell nice, but they don’t exactly clean well.
There is a huge list of benefits from this soap as well,
which makes me nervous. Any time I see the word “detox” it’s like a little red
flag for new age bull shit. It also “reaches all layers of the skin” Hmm, I’m
not sure that’s how soap is supposed to work. It’s for getting rid of grime on
the outer layer of my hands and I don’t want it anywhere else, thanks. One of
the most ridiculous claims is that it’s so safe it’s edible. I don’t doubt
them, but it just boggles my mind that it’s one of their selling points for a
bar of soap. I can’t say anything for the other benefits such as curing acne,
getting rid of eczema, and stopping hair loss. I honestly don’t know how those
conditions are cured. But for some reason, I’m suspicious that this bar of
expensive dirt and plants might not be a panacea for all of your skin woes.
The thing that gets my chaps in a twist is that this is the
exact same scam the big chemical companies are playing. They tell us “we’re all
natural, we swear! And just look at all these wonderful benefits! We’re much
healthier than our competitors! Why do you want to know what’s in it? Just shut
up and use it.” Call me a skeptic, but virgin earth and daoist salt is just as
shady as petroleum based “herbal essence” because neither product is fully
explained to us. Yet we get near magical results from these mystery sauces. As
a scientist and a skeptic, I call shenanigans.
I refuse to be fooled by any industry, big chemical or all
natural. A good rule of thumb: if you don’t know what’s in your product, don’t
smear it on your face. Until soaps like these come clean, I certainly won’t be
using them.